Liu Xingxu, chairman of XLX Group, investigates the Southern economic market

From June 14 to 16, Liu Xingxu, chairman of XLX Group, led Huaxia Cornerstone consulting expert Yang Jianping, and Chen Zhaoqiang, director of the Marketing Committee of the Group, and other leaders to the southeast market to carry out in-depth and comprehensive research on the promotion of water-soluble fertilizer in the market and the application status of water-fertilizer integration.

Chairman Liu and his party successively went to Anhui Changfeng strawberry base, Anhui He County pepper base, Anhui Guangde tea base and Zhejiang Xiangshan orange base to investigate the pain points in the crop planting process, and actively explore the feasibility of scientific fertilization through technical services and integrated application of water and fertilizer.

In the process of research, Chairman Liu pointed out that first, we must take the initiative to explore solutions for the pain points of iconic crops in each region, and put them into practice, and make good use of demonstration and observation meetings to disseminate scientific management concepts and product fertilizer effectiveness to farmers; Second, in view of the relatively weak market in the South, we should make good use of the four key grips of products, technology, services and infrastructure to ensure that the company's products can enter smoothly in the short term and gain a firm foothold in the long term. The third is to continue and vigorously promote the transformation of the business team from selling products to managing the market, deeply understand the concept of "two points of common service", and realize the coordination of front and back end services

Finally, at the communication meeting, the directors of the five theater commands in the South reported on the next step of water-soluble fertilizer market promotion ideas. In response to the problems existing in the reporting of various war zones, Chairman Liu stressed that it is necessary to allocate resources scientifically and reasonably for the promotion of water-soluble fertilizer in the southern market, organize a good team, gather strength, and strive to achieve a single breakthrough and achieve good results with points. We should always take customer service as the core to create high-quality products and provide high-quality services, and then enhance the brand influence of XLX.